There are thousands of startup and business development books. How can you pick the right one? Let’s ignore the hype. Here are some factors to consider followed by some leading books that are worth a look. The most important factor is what do you need? A manual to take you step-by-step through the whole process of starting a company, or something more limited like management strategy, or marketing? Next, consider the author’s experience. After all, the author can’t tell you more than the author knows. How broad and deep is the author’s experience? Does the book only deal with business…
A logo is an image or writing design that has a meaning or represents a particular agency. The role of this logo is very important.…
We were asked to discuss the GDPR some and so originally, we were going to go a little more in-depth over it. However, there are…
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As we finish out the year, we can all agree that the way we shopped, communicated, spent time with family and friends has definitely changed. There are more people working from home now than ever before. There is also more online shopping than in previous years, Black Friday, Cyber Monday were both prime examples of this, with emails of sales starting even before Halloween. Misconception With this increased number of people being online more each day, the thought that online sales would skyrocket left some with a sour taste. Due to the changes in the economy and lack of…