Tag Archives: PM Inc

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Real Marketing For Organic Growth PT 10

Category:Articles By Dee Owens,Consultants,Personalized Marketing,Personalized Marketing Inc,PM Inc,Real Marketing for Organic Growth Tags : 

Diversify

The very definition of Diversify – “make or become more diverse or varied.” Is a clear indication of not only how we should be as a people but also how we should be in our marketing. As I’m sure many of you have seen the changes to Twitter’s Character count and probably heard about the Business Feed testing Facebook is doing, you may be wondering how it affects you.

If you are selling, promoting, working online, and use social media then you are affected by these changes.

However, there is no reason to raise flags, have a cause for concern or worry about what comes next. As we have discussed in previous articles you are already being social on your social networks. You are already engaging with your friends, fans, followers and you use more than one network.

Also, because the very topic of this article is what you should be doing if you are not already, Diversify. You should not be relying on one particular social media account. There are several different services out there and yes some are considered on the top of the social media “list”. Remember, you define your own top list though. If you find that you have more success from using Pinterest, then it is your top social media.

diversify social media, personalized marketing inc, #pminc real marketing for organic growth

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Cross Promotion is a beautiful thing.

It allows you to diversify and spread the word about you, your company, your book, or your services on various social media networks. Sure when and if the business feeds appear in your location you will want to share that with your followers. However, if you are already interacting with them, they are most likely following you already. Facebook will offer paid services to appear in the main feed and whether you chose to use that option is up to you and your marketing team.

Change in social media is not only expected but going to happen. Not too long ago MySpace was considered a top network on the “list” yet how many people use it or even have their original accounts today?

So embrace the diversity, encourage social interactions and remember that your social media networks are only a part of your online marketing and your website is and always should be the primary source of information about you.

 

Real Marketing Organic Growth, #PMInc #Marketing #OrganicGrowth#PMInc #Life #RealMarketing #OrganicGrowth

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Real Marketing For Organic Growth PT 8

Category:PM Inc,Real Marketing for Organic Growth Tags : 

Life Happens 

During our “Real Marketing For Organic Growth” blog series, we have discussed different topics from hashtags to being on different platforms. However, for all of our good intentions, for all of our planning and preparing, Life Happens. Some of life’s changes can be for the better, some though are hard and the world as you know it has changed. Working through this phase in life can prove to be a bigger challenge than what you expected and you find yourself falling short. When this happens, you can either let it beat you down or get back up and try again.

Today’s topic is about realizing that Life Happens.

We are human, we can and will make mistakes. We are going to have moments that prove difficult to bounce back from. We have to accept that we make mistakes. We are not perfect. Recently, I had a llife-changing event and it has rocked me to my core. I made the mistake that I could attempt to bounce back. I made the error thinking that even though I was hurting my brain still worked the same. It didn’t, it doesn’t, they say “Time heals” for a reason. We need time to process, to realign our lives, to simply be nothing more than who we are in that moment.

So as you are going about your marketing efforts and you find that “Life” has other plans, accept that “Life Happens”. If it is something hard, find solace in the people and things that bring you comfort. Give yourself a moment to breath and the time to process what has happened. Do your best to get through it. However, in the end if you make a mistake, learn from it, move on from it, and get up and try again.

I apologize for not getting a blog out sooner, life happened and I am taking my own advice.


#PMInc #Life #RealMarketing #OrganicGrowth

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Real Marketing For Organic Growth PT 3

Category:PM Inc,Real Marketing for Organic Growth Tags : 

What WILL You Commit To?

Have you filled out your own daily list of things that you have to get done? Does that list include Have to do’s, Want to do’s, and Must Do’s? In order to be successful at anything and especially marketing, you have to know what your day looks like so you can plan your marketing time each week. Once you know these items then you can create your Commit To list. These items will be the list that you are willing to do each week to be successful in your chosen career.

 

Look at your wish and needs list and determine what items are you willing to add to your commit to section. Do any of your commit too items conflict with your needs or get done? If so, you need to reevaluate what you are wanting to complete and the time frame to get it done. Do you have unrealistic expectations for items on it? Most of us do, we plan 18 hour days and sometimes only get 8 hours to get things done. Or we make our daily list and tend to forget that we have to Eat, Sleep, spend time with loved ones, take care of our basic needs and of course there is always the occasional emergency or crisis we have to deal with. If you have no room in your schedule for life, then very often life will get in the way.

Real Marketing Organic Growth, #PMInc #Marketing #OrganicGrowthIn my previous post, we discussed being social on your social network. Which, you might be wondering how this pertains to today’s discussion. Well, you have to have time to be on your networks correct? You also have to have time to write too. If you are not using a service to handle your marketing, then you will have to be responsible for it.

So, are you being social or just putting up post without paying attention to who your fans are? Have you added time for marketing, even just an hour a week? I know an hour does not sound like much but if you are not doing any marketing at all it can make a difference. Granted, I believe you should be spending closer to 5 hours a week on your marketing, but if you will commit even just one each week and get to learn your fans or followers you will notice a significant difference. Just spending 20 minutes each day looking at who follows you, who you follow, will help you put out post that are geared more towards your audience and less driving them away.

 

#PMInc #RealMarketing #OrganicGrowth

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Real Marketing for Organic Growth PT 2

Category:PM Inc,Real Marketing for Organic Growth Tags : 

Real Marketing Organic Growth, #PMInc #Marketing #OrganicGrowth

Let’s assume you have been active on your social networks. You have been not only posting but liking and sharing others’ post. You have taken the time to friend new people in the hopes that they will like you back. Yet, you have noticed they have not, what then? Do you remove them? Do you ignore it and move on, or do you do something different?

First, let’s examine why you added them in the first place. Are they in the same industry as you? Are they fans or friends of a fan? What made them stand out? The thing about social networks is that they are a social gathering place to not only get in touch but also promote. Now some users are never on their accounts, they never check their messages or mentions. Some use programs only and you can tell those by what is in their timeline. If all you ever see is Promo, Promo, Promo then most likely they are not really there to socialize and will not connect with you or anyone unless their marketing person tells them too.

This brings me to the reminder “Promo, Promo, Promo” post will only get you promotions on your page. The true pattern is “Promo, Like/Friend/Follow, Personal Post, Re-Share, Promo.” See how promos are only done twice in the 5 times? That is because when a viewer comes to a page that is full of nothing but promotions, they lose interest quickly. People most likely know who you are when they find your network. You need to let them know what you are about, your interest, and the fact you are willing to share others items. This makes you a Person not a program.

So back to the original question… what do you do? Review what they have put out. Is it a combination? If so, then you reach out to them, post a compliment on something they have put out. By being social even in the smallest way you are not only showing that you care but that you yourself can be valuable in their own promotions. Also, when you post on their post, their friends, fans, followers can see your comments and potentially find you.

Remember Real Marketing takes time. Organic Growth requires commitment. Doing both together increases your chance at exposure and gains you credibility in your field.

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