Category Archives: Personalized Marketing Inc

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Real Marketing For Organic Growth PT 11

Category:Articles By Dee Carver,Personalized Marketing,Personalized Marketing Inc,PM Inc,Real Marketing for Organic Growth Tags : 

Thanksgiving – To Advertise or Not

Image Source – Public Domain Pictures

I can remember growing up that this time of the year is more about spending time with family and less about getting to the store first. I can remember making memories putting up the Christmas Tree and baking cookies, rather than getting up before dawn to beat everyone else to the store. I also remember these being fond times of my childhood and I want to pass that along to my children and grand children. I did Black Friday one year and that was more than enough for me. Sure I got a great deal on a T.V. and a few other items but I didn’t get that nostalgic feeling I can remember as a child.

The memories our children and grand children are getting include being bombarded with ads in the mail, emails for sales and going to the store suddenly is a health risk and takes even longer than before. While all this is normal at this time of year, it can still be a trying time. Not only are you dealing with others marketing efforts but you also have to do your own.

So, how do you deal with all the advertisements and still entice others to pay attention to yours?

Well you could jump on the band wagon and do your own Thanksgiving Day, Black Friday or Cyber Monday event. You could then piggyback of sorts off all the others that are doing it. You could go a little more traditional and just wish everyone a Happy Holiday Weekend remembering that it is a season of giving and not necessarily receiving. You could also chose to not do anything special at all.

Automation is the key to family time, so find a program and schedule those holiday post now! (Sorta like this article… Scheduled before publication) 

The choice is really yours to make. You have to be willing to make a decision and stand by it. If you do decide to do a special then you should be prepared for a couple different outcomes. One, you do great and get a ton of sales/emails/signups, which then you get the joy of responding to each one. Second, you do the work but do not really see any results from it. Now this does not mean that you did something wrong, it just means that your target group was busy elsewhere and will check you out when they get a chance.

Personalized Marketing Inc, chooses to participate to an extent each year.

We take the Holidays off and spend it with our families. However, we do participate in Cyber Monday with a special on services. Instead of counting on that one day only we do a Cyber Week special. Why? Because we know that if we are busy with family then our focus group is most likely as well.

So deciding whether you want to promote during the holiday season is really based on you and those you focus on. Determining what to promote is also based on the people you want to reach and how you want to grow. Ultimately, it is better to put something out and keep going forward with marketing than it is to not.

 

Tools We Use:

Social Pilot http://www.socialpilot.co?refer=KFTFLIPA

 

Canva https://www.canva.com/personalizedmarketinginc

Siteground https://www.siteground.com/recommended?referrer_id=7588908 

RiteTag https://ritetag.com/hashtag-search

 

#PMInc #RealMarketing #OrganicGrowth

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Real Marketing For Organic Growth PT 10

Category:Articles By Dee Carver,Consultants,Personalized Marketing,Personalized Marketing Inc,PM Inc,Real Marketing for Organic Growth Tags : 

Diversify

The very definition of Diversify – “make or become more diverse or varied.” Is a clear indication of not only how we should be as a people but also how we should be in our marketing. As I’m sure many of you have seen the changes to Twitter’s Character count and probably heard about the Business Feed testing Facebook is doing, you may be wondering how it affects you.

If you are selling, promoting, working online, and use social media then you are affected by these changes.

However, there is no reason to raise flags, have a cause for concern or worry about what comes next. As we have discussed in previous articles you are already being social on your social networks. You are already engaging with your friends, fans, followers and you use more than one network.

Also, because the very topic of this article is what you should be doing if you are not already, Diversify. You should not be relying on one particular social media account. There are several different services out there and yes some are considered on the top of the social media “list”. Remember, you define your own top list though. If you find that you have more success from using Pinterest, then it is your top social media.

diversify social media, personalized marketing inc, #pminc real marketing for organic growth

Social Icons provided by Freepik

Cross Promotion is a beautiful thing.

It allows you to diversify and spread the word about you, your company, your book, or your services on various social media networks. Sure when and if the business feeds appear in your location you will want to share that with your followers. However, if you are already interacting with them, they are most likely following you already. Facebook will offer paid services to appear in the main feed and whether you chose to use that option is up to you and your marketing team.

Change in social media is not only expected but going to happen. Not too long ago MySpace was considered a top network on the “list” yet how many people use it or even have their original accounts today?

So embrace the diversity, encourage social interactions and remember that your social media networks are only a part of your online marketing and your website is and always should be the primary source of information about you.

 

Real Marketing Organic Growth, #PMInc #Marketing #OrganicGrowth#PMInc #Life #RealMarketing #OrganicGrowth

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Real Marketing for Organic Growth pt 1

Category:Articles By Dee Carver,Personalized Marketing,Personalized Marketing Inc,PM Inc,Real Marketing for Organic Growth Tags : 

I often hear “What is social site marketing?” and “How does it affect me?”, so I decided to write a series of articles on how it can impact you.

Social site marketing is generating word-of-mouth interest on social networks about you, your work, or cause. Social Site Marketing affects you because, if people cannot find you, then you cannot grow.

 

 

How Real Marketing for Organic Growth works…

 

People often believe that it is the number of fans, friends, likes, follows that make an impact on their social networks. This is true but only partly. Social Reach is more than just the people who are following you but their friends and such. It is the Organic Reach you have through word-of-mouth (sharing, liking, retweets…) online.

When you go shopping and you go to buy a box of cereal and at the end of the isle you see bananas, that is marketing. When you share the batch of bananas you found at the end of the isle, you just participated in Organic Reach.

Why?

Because they were someone else’s bananas that you not only bought but also shared. To have Organic Growth, you have to have social site marketing, search engine optimization, quality content, email marketing or blogs, and people who care about what you talk about. To gain people that care about what you talk about, you have to care about what they say. You cannot just post about your product or brand, you have to take time and interact with the people following you. You want to wish them happy birthday, like or share their post, thank them for taking time to like what you said. 

 

Just as a plant cannot grow without care YOU CANNOT GROW without caring what your fans/friends/followers’/twitter tribe/YouTubers etc care about.

#PMInc #RealMarketing #OrganicGrowth

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#marketing #growthhacking #startup #success #digitalmarketing #networkmarketing #onlinemarketing #contentmarketing #socialmediamarketingtips #marketingagency #socialmarketing #growthhacking #startup #seo #tech #entrepreneur #socialmedia #business #twitter #instagram #work #startups #success #tips #smm #world #motivation #web #content


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