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Category: Personalized Marketing Inc

CTR March PMInc Thoughts

Get Ready For Spring Cleaning No, I am not talking about airing out your house or dusting every surface, well of your physical home anyway. What I am referring to is the pesky content from our online presences that we were sure we had changed out months ago, but apparently didn’t.As you go into Spring this year, think of the changes from last year. I am sure you have a new book or product available, you survived another winter, (well will anyways at some point this year) and you have changed in other ways over the past 12 months. This…

To Buy Or Not To Buy …

One of the things that you may find me doing is going through and cleaning up website issues. Especially those caused by outdated Themes, Plugins,…

What’s the Best Startup Book? It Depends….

There are thousands of startup and business development books. How can you pick the right one? Let’s ignore the hype. Here are some factors to consider followed by some leading books that are worth a look. The most important factor is what do you need?  A manual to take you step-by-step through the whole process of starting a company, or something more limited like management strategy, or marketing? Next, consider the author’s experience. After all, the author can’t tell you more than the author knows. How broad and deep is the author’s experience? Does the book only deal with business…